Pure is packed with technology that automatically adjusts to your surroundings, providing a customized hearing experience that is clear, comfortable, and remarkably natural. From its easy and intuitive handling, to sophisticated features like directional hearing, there’s no fiddling with your instrument, no awkward adjustments. Just the pleasure of hearing. Pure and simple.

Pure employs sophisticated digital signal processing technology. Especially in difficult situations, like multi-speaker environments or situations with a lot of background noise, these features make sounds not only clearer but also more comfortable.

It’s hard to be discreet if your hearing instruments are whistling. That‘s why we’ve equipped Pure with our new advanced FeedbackBlocker with Open Optimizer. It searches for feedback patterns in sound frequencies and automatically eliminates them. Now, even in the most feedback prone situations, you’ll have no more worries about embarrassing and annoying whistling.

One of the biggest challenges for hearing instrument wearers is distinguishing background noises from conversational speech. The humming of a vacuum or the sounds of traffic can be particularly annoying. Pure features a set of advanced Speech and Noise Management technologies that combine to automatically identify and reduce environmental background noise to a comfortable level, while isolating and selectively enhancing speech. No matter how busy or noisy your world is, Pure ensures that you won’t miss what’s most important.

It can be challenging to follow one conversation when you’re hearing the “buzz” of many others around you. That’s why Pure offers an onboard Adaptive Directional Microphone*. It makes it easier for you to understand speech from someone in front of you, while softening speech that comes from either side or behind you. This feature has been clinically proven to improve speech clarity in noisy situations like parties or restaurants where too many sounds are competing for your attention.

Unexpected, impulsive noises like clattering heels, rustling paper, and clanging dishes can be startling and disturbing for people who wear hearing instruments. So in addition to Speech and Noise Management, Pure also offers SoundSmoothing. It’s state of the art transient noise reduction technology that automatically isolates and softens annoying, sudden noises without affecting the quality of speech.

Enjoy the sea breeze at the beach, or play golf on a blustery day. With Pure’s advanced eWindscreen, the wind won’t get in your way. eWindscreen constantly monitors your environment for wind noise and then automatically softens it. Isn’t that a breath of fresh air?

To help you hear better, Pure gets to know you better. Data Logging, available in all Pure instruments, keeps track of how you use your hearing instruments, making it even easier for your Hearing Care Professional to make the adjustments that are right for you. Pure 500, equipped with the Siemens patented DataLearning™ feature, automatically learns your overall volume preferences in different environments. Pure 700 goes a step beyond with our enhanced SoundLearning™. This unique system not only remembers your volume preferences, but also learns your sound quality preferences independently for loud and soft sounds, just the way you like it. Regardless of your choice, Pure requires no awkward, manual adjustment when you go from one hearing environment to another. So you can enjoy pure discretion. Always.